Hyper-personalized shopping ads in SERPs with Google’s guarantee

google shopping

If you watched Google Marketing Live (GML) , you’ll have seen that there were some massive product announcements around Google Ad platforms. If you didn’t have the chance to catch it live, grab your cuppa coffee and buckle up as we bring you up to speed with everything that was announced in the keynote from… Continue reading Hyper-personalized shopping ads in SERPs with Google’s guarantee

Get your conversions up by 43% with Google’s new performance tool

sundar pichai google

Google announced a new performance tool for Search marketers. However, they didn’t announce what information they track and how they use it. Let’s have a look at the feature update first before moving on to updating our Search settings. New Performance Planner for Search Google announced the launch of a new Performance Planner to help with your… Continue reading Get your conversions up by 43% with Google’s new performance tool